Experience

WorkRamp

Staff Product Designer • Sep 2023 - Apr 2025

Senior Product Designer • Jan 2022 - Aug 2023

During my 3 year tenure, responsibilities included:

• Led design from ideation to launch across 3-4 teams, ensuring seamless execution of product goals

• Collaborated closely with product managers and engineering to drive product development and deliver on key milestones

• Built and maintained a robust design system in partnership with engineering teams to ensure consistency and scalability across all platforms

• Spearheaded an initiative to revamp admin and learner platforms, aligning them with design system components, resulting in 85% adoption of new components and layouts

• Conducted comprehensive audits across multiple product areas to identify inconsistencies and used insights to develop features, streamline build cycles, and plan key project milestones

• Excelled at balancing long-term objectives with near-term project realities, ensuring both immediate progress and future scalability

• Shaped and executed design for multiple strategic initiatives, including:

• 0→1 CMS MVP and post-release improvements, including reporting, verification, and external sharing

• Flexible Report Builder with saved and scheduled reporting functionality

• Streamlined the Academies content management foundation and IA to improve usability, decrease reliance on support, and achieve faster time-to-market for future development

• Visioning and facilitation of a new learner home experience; led team workshop and pitch that resulted in the launch of Branded Carousels

• Creation of a Notifications Hub with global and granular content override options

• Redesign of the Integrations Hub and integration workflows

• Ongoing backlog management of UX/UI enhancements for opportunistic engineering pickup

• and countless more small to large new features and product improvements

ANGI (Handy)

Senior Product Designer • Jun 2021 - Dec 2021

Product Designer • Feb 2020 - Jun 2021

During my tenure, responsibilities included:

• Led end-to-end design for the Handy Pro mobile app, delivering cohesive, user-centered experiences that directly supported gig workers in managing their jobs, schedules, and earnings

• Collaborated with product and business stakeholders to define roadmap priorities using a data-informed, user-validated approach, aligning features with both user needs and business goals

• Shaped and shipped multiple mobile features—including Pro Quests, advanced scheduling settings, pay filters, and job image uploads—with a focus on improving control, transparency, and engagement for service professionals

• Prototyped early concepts and iterated quickly with real users and look-alike audiences to validate ideas at multiple stages of the design process; ensured every solution was informed by direct user input, not just assumptions

• Partnered closely with engineering from early feasibility scoping through implementation & resolving edge cases to ensure high-quality outcomes

• Collaborated with QA to validate edge cases & uphold design quality, ensuring released features met user expectations & platform standards

• Designed and built targeted lifecycle email campaigns in Customer.io, aligning visual & content strategy with product launches, re-engagement goals & user segmentation

• Acted as the primary design voice for the Handy brand’s mobile experience, ensuring consistency in tone, visual style & usability across touch points

TEACHABLE

Product Designer

May 2018 - Feb 2020

• Led design from initial discovery through polished UX/UI across multiple product pods, delivering major features such as a WYSIWYG landing page editor, course creation tools, payment and checkout features, and a 0-1 selling Services product

• Conducted user research and validation at every stage of the product lifecycle—leveraging qualitative interviews and quantitative data to shape strategy, refine solutions, and ensure alignment with real customer needs

• Collaborated closely with product managers and engineering leads to define roadmaps, shape MVPs, and launch high-impact product updates at pace

• Partnered with engineers to QA builds, identify implementation gaps, and resolve discrepancies to ensure polished, user-aligned releases

• Designed and implemented the company’s first design system, scaling it across the product to improve UI consistency, accelerate design velocity, and support a growing product surface

• Played a key role in growing the design team: mentored junior designers, supported onboarding, and interviewed and hired 6+ team members as part of a lean, fast-moving design org.

• Helped foster a strong design culture by advocating for best practices, design reviews, and inclusive, user-centered decision-making across teams

Brand Manager

Apr 2017 - May 2018

• Maintained and expanded visual brand identity across all marketing channels 

• Designed all assets for website, emails, marketing collateral and paid media

• Developed style guide for internal and external use

• Managed and mentored an intern and junior designer 

• Designed external blog and internal CMS, which allowed the marketing team to build their own web pages faster without needing developer resources

Graphic Designer

May 2015 - Apr 2017

• Designed all marketing assets, including, webinar slide decks, ads, downloads, infographics, emails, etc.

• Wrote and designed 11 SlideShare presentations for content marketing purposes

• Wrote multiple blog posts around creating, marketing and selling online courses

STORYBOARDS INC

Art Manager

2014

• Managed artists artwork and updated website with new artwork

• Created promotional materials: artist magazine, meeting invitations, etc. and communicated with vendors regarding printed materials

• Wrote content and maintained blog in WordPress and developed and sent MailChimp newsletters

• Social media manager for Storyboards Inc and Art&Motion

TRUFFLE TRAVEL

Graphic Designer

2012 - 2014

• Led design and maintained brand identity

• Executed visual design and creative direction via creation of ads, social media imagery, brand development and guidelines

• Conceptualized blog designs, email newsletter design & management

• Handled all photo acquisition, editing and direction, and managed budget and defined library organization

• Wrote and took photos for blog posts and tours

Education

Hofstra University

2008 – 2012

Bachelor of Arts (B.A.) - Print Journalism, Fine Arts (3.93)
Activities and Societies: Graphic Designer at The Chronicle, Art Director for Pulse Magazine, Photo intern @ The Knot
Graduated summa cum laude

University of Amsterdam

2011 – 2012
Amsterdam, Netherlands

I received a scholarship from Hofstra and UvA to study abroad in Amsterdam

SKEMA Bachelor

2010
Antibes, France

Study abroad

For more information: linkedin.com/in/allisondsalazar