Experience
WORKRAMP
Staff Product Designer
2023 - 2025
Led design from ideation to launch across 3-4 teams, ensuring seamless execution of product goals
Collaborated closely with product managers and engineering to drive product development and deliver on key milestones
Built and maintained a robust design system in partnership with engineering teams to ensure consistency and scalability across all platforms
Spearheaded an initiative to revamp admin and learner platforms, aligning them with design system components, resulting in 85% adoption of new components and layouts
Conducted comprehensive audits across multiple product areas to identify inconsistencies and used insights to develop features, streamline build cycles, and plan key project milestones
Excelled at balancing long-term objectives with near-term project realities, ensuring both immediate progress and future scalability
SR. Product Designer
2022 - 2023
ANGI (HANDY)
SR. Product Designer
2021
Owned design for the Handy brand under Angi on major features for 3 initiative teams
Lead end-to-end design process, including roadmap planning and visioning with PM partners, user research, UX & UI design, and validation through prototyping and user testing
Collaborated with PM partners using a data-driven approach to plan quarterly roadmaps and product ideation
Partnered with engineering counterparts to ensure design parity when shipping features
Designed and built email campaigns in Customer.io
Prototyped ideas quickly with customers/pros and look-alike audiences to validate design solutions
Product Designer
2020 - 2021
TEACHABLE
Product Designer
2018 - 2020
Own and lead end-to-end design process of major features for multiple pods, including page editor and selling additional products (services)
Lead development and execution of first design system
Design and prototype ideas quickly with customers to validate product directions
Partner with engineers as they build and ship features
Lead and conduct user research at every phase of the development process
Brand Manager
2017 - 2018
Maintained and expanded visual brand identity across all marketing channels
Designed all assets for website, emails, marketing collateral and paid media
Developed style guide for internal and external use
Managed and mentored an intern and junior designer
Designed external blog and internal CMS, which allowed the marketing team to build their own web pages faster without needing developer resources
Graphic Designer
2015 - 2017
Designed all marketing assets, including, webinar slide decks, ads, downloads, infographics, emails, etc.
Wrote and designed 11 SlideShare presentations for content marketing purposes
Wrote multiple blog posts around creating, marketing and selling online courses
STORYBOARDS INC
Art Manager
2014
Managed artists artwork and updated website with new artwork
Created promotional materials: artist magazine, meeting invitations, etc. and communicated with vendors regarding printed materials
Wrote content and maintained blog in WordPress and developed and sent MailChimp newsletters
Social media manager for Storyboards Inc and Art&Motion
TRUFFLE TRAVEL
Graphic Designer
2012 - 2014
Led design and maintained brand identity
Executed visual design and creative direction via creation of ads, social media imagery, brand development and guidelines
Conceptualized blog designs, email newsletter design & management
Handled all photo acquisition, editing and direction, and managed budget and defined library organization
Wrote and took photos for blog posts and tours
Education
Hofstra University
2008 – 2012
Bachelor of Arts (B.A.) - Print Journalism, Fine Arts (3.93)
Activities and Societies: Graphic Designer at The Chronicle, Art Director for Pulse Magazine, Photo intern @ The Knot
Graduated summa cum laude
University of Amsterdam
2011 – 2012
Amsterdam, Netherlands
I received a scholarship from Hofstra and UvA to study abroad in Amsterdam
SKEMA Bachelor
2010
Antibes, France
Study abroad
For more information: linkedin.com/in/allisondsalazar